Hit It Or Quit It with Leticia Crippen and Reid Holmes

In this episode, Melinda Emerson introduces guests Leticia Crippen and Reid Holmes and sets the stage for a lively discussion on favorite podcasts and business apps. The conversation shifts to old school marketing tips, where practical advice and best business book recommendations are shared. The episode wraps up having provided valuable resources for small business owners looking to enhance their strategies and knowledge.

Appreciated Branding with Reid Holmes

In this episode, Melinda Emerson welcomes guest Reid Holmes, who shares his journey and search for impact in small businesses. They delve into the concept of appreciated branding, discussing its key components and how to implement it effectively across products and services.

How to Provide Great Videos with Leticia Crippen

In this episode, Melinda welcomes Leticia Crippen, who shares her journey in media and insights on video production. They discuss key components for getting started, including planning, scripting, and determining video style. Leticia covers essential tools and software to make videos stand out. The episode includes a discussion on using ChatGPT and the pros and cons of short-form vs. long-form content. Leticia also offers storytelling tips and advice for beginners in video content creation. 

I Have Evidence

In this episode, Melinda Emerson shares her personal story about dealing with home disasters, including experiences with insurance, Servpro, and moving her office. Melinda recounts a gas leak incident, highlighting a neighbor's alert and the troubleshooting process. She reflects on the gas leak source and other recent incidents and their impact on her perspectives. The episode also focuses on empowering women entrepreneurs and offers safety tips for homeowners and thoughts on staying motivated through adversity.

Hit it or Quit It with Elaine Podfeldt, Maggie Lord, and Valdez Lasartemay

Melinda introduces guests Elaine Pofeldt, Maggie Lord and Valdez Lasartemay. The guests share their favorite podcasts, business tools, marketing tips, book recommendations providing practical advice for small business owners.

How to Have Better Sales Results with Valdez Lasartemay

Melinda Emerson introduces the episode and welcomes guest Valdez Lasartemay. Valdez shares his passion for sales and fundamental techniques that drive success. They discuss the importance of building relationships and personal branding in sales. The conversation covers strategies for handling objections and tools for effective sales engagement. Valdez also explains how to leverage social media and key metrics for measuring sales performance. He concludes with his best business advice, followed by closing remarks.

How to Have a Successful Exit with Maggie Lord

In this episode, Maggie Lord shares her entrepreneurial journey and insights into exit strategies, focusing on planning and financial preparation for selling a business. She and Melinda discuss how to identify potential buyers and ensure a fair valuation, and Maggie covers the importance of confidentiality and outlines the timeline of the sales process.

How to Run a 7-figure Solo Business with Elaine Pofeldt

Melinda's guest this week is Elaine Pofeldt, who shares her background and insights on non-employer businesses. They delve into the growth trends of million-dollar solopreneurs and identify top industries for solo businesses, including the impact of AI. The conversation also covers the challenges solopreneurs face and the importance of personal branding.

The Dangers of Poor Customer Service

In today's solo podcast, Melinda discusses the importance of subscribing to services and shares personal experiences with service providers. She delves into communication, professionalism, and challenges in the service industry. The episode highlights the consequences and importance of customer retention, as well as legal risks and strategies for responding to reviews.

Hit It or Quit It - Steven Pope, Alicia Miller, and Thomas Young

Melinda hosts a panel discussion with Steven Pope, Alicia Miller, and Thomas Young. They share old school marketing tips and their favorite business tools.

Helping Philadelphia Area Businesses Export with Thomas Young

Melinda Emerson introduces Thomas Young and explores the World Trade Center Association and STEP Grants. They discuss exporting challenges, success strategies, and financing international deals.

How to Franchise Your Business with Alicia Miller

Melinda Emerson chats with Alicia Miller about her journey in franchising and key factors to consider when franchising a business. They discuss the steps to start, initial investments, setting franchise fees, and building a community within a franchise network.

Strategies for Your Amazon Business Success with Steven Pope

Steven Pope shares his journey to becoming the Amazon Guy, offers tips on selecting products, conducting market research, and competitive analysis. He discusses pricing strategies, Amazon fulfillment vs. self-shipping, and ways to drive traffic and sales on Amazon.

What Can We Do Post-Fearless Fund Case?

Melinda Emerson discusses the Fearless Fund lawsuit, systemic inequities faced by black entrepreneurs, and alternative support methods for minority and women business owners. She also shares resources for grants, venture capital, angel investors, and corporate initiatives.

Hit It or Quit It with Lisha Bell, Alyson Caffrey, and Mickie Kennedy

Melinda Emerson welcomes listeners and introduces guests Lisha Bell, Alyson Caffrey, and Mickie Kennedy. They share their favorite business apps and top business books. The "hit it and quit it" segment provides rapid-fire insights. Sponsored by SmallBizLadyAcademy.com, the episode concludes with final advice.

How to Franchise Your Business with Alicia Miller

Melinda Emerson and guest Alicia Miller discuss the essentials of franchising a business. Topics include Alicia's background, key factors in franchising, initial steps, capital requirements, and setting franchise fees. Alicia also shares the best business advice she's received.

How to Get Regular Local Media Coverage with Mickie Kennedy

In this episode, Melinda Emerson chats with Mickie Kennedy, founder of eReleases, about securing local press for small businesses. They discuss Mickie's journey, tips for effectively pitching to local media, common mistakes, and his best business advice. The episode concludes with a word from the sponsor, SmallBiz Lady Academy.

How Getting Rest Can Grow Your Business with Alyson Caffrey

In this episode, Melinda Emerson chats with Alyson Caffrey about her journey as a solo entrepreneur and the importance of setting boundaries. They delve into the Sabbatical Method, overcoming guilt in business, and maintaining work-life balance through self-discipline. The discussion concludes with the best business advice Alyson has received.

How to Fund Your Business From Investors with Lisha Bell

In this episode, Melinda Emerson chats with Lisha Bell about her journey into angel investing and venture capital. They delve into understanding different types of investors, common mistakes in seeking investment, and strategies for securing angel investors. They also discuss how to effectively pitch to potential investors and understand due diligence, closing with Lisha's best business advice.

How To Be In Business For Yourself, Not By Yourself with Melinda Emerson

In this episode, Melinda discusses the role of teamwork and mastermind groups in business, shares tools for improving personal productivity, and offers tips on balancing business and child care. She talks about the importance of building a sales team, the value of mentors, and introduces the Small Biz Lady Academy.