How to Grow Your Revenue with Retreats with Sheri Rosenthal
In this episode, Melinda Emerson is joined by Sheri Rosenthal to discuss the power of retreats as business growth tools. Sheri shares her expertise on how retreats can serve as effective revenue streams and strengthen client relationships. The conversation covers key aspects of planning and marketing successful retreats, including avoiding common pitfalls and ensuring participant engagement. Financial and legal considerations are also discussed, along with strategies to prevent burnout for retreat leaders.
Key Points
- Proper pricing and marketing planning are crucial for ensuring the profitability of a retreat, with a recommendation to market twelve months in advance and price based on the minimum number of attendees you expect.
- Creating a transformational and experiential retreat, rather than a traditional workshop, enhances value and deepens client relationships, which can lead to continued engagement and upsell opportunities.
- Understanding and complying with legal requirements, such as seller of travel laws and appropriate insurance coverage, is essential when planning both domestic and international retreats to protect yourself and your business.
Sheri Rosenthal, CEO and Chief Retreat Strategist at Wanderlust Entrepreneur. Sheri is a true veteran in the retreat industry. For over two decades, she’s helped more than 20,000 heart-centered entrepreneurs plan, price, promote, and profit from transformational retreats around the globe. She’s also the CEO of Journeys of the Spirit, a boutique travel agency that has managed over 1,000 retreats worldwide since 2003. If you’ve ever dreamed of combining your business with travel, she is the one you need. For more information, visit https://www.wanderlustentrepreneur.com
Chapters
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Transcript
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