How to Build a Group Coaching Program with Chris Williams
In this episode, Melinda Emerson welcomes Chris Williams, who shares his entrepreneurial journey and transition into group coaching. They discuss the structure and pricing strategies essential for successful group coaching programs, along with marketing tactics and key considerations for launching such initiatives. Chris offers insights on certification processes and actionable steps for starting a group coaching program.
Key Points
- Scaling from one-on-one coaching to group coaching can significantly enhance client outcomes and reduce workload by leveraging the collective power of a group.
- The initial few cohorts of a group coaching program can be easily filled through personal networks, referrals, and existing contacts before moving on to more advanced marketing strategies.
- Successful group coaching hinges on three main factors: having subject matter expertise, effective communication skills, and a genuine care for the participants.
Chris Williams is the Founder and CEO of Group Coach Nation, and he’s on a mission to help coaches, trainers, and subject-matter experts turn their know-how into thriving, high-ticket group coaching or mastermind programs. Whether you're exploring your first group offer or scaling your sixth, Chris offers practical strategies for creating breakthrough results. He’s here to talk about the art and business of group coaching. For more info: https://groupcoachnation.com
Chapters
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Transcript
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