The SmallBizChat with Melinda Emerson
The SmallBizChat with Melinda Emerson
A series focused on small business advice and strategies, by Melinda Emerson, known as "SmallBizLady", discussing various aspects of entrepreneurship and small business management. Get insights from experts about topics relevant to small business owners.
Melinda Emerson
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How to Run a 7-figure Solo Business with Elaine Pofeldt

E263 • Jul 31, 2024 • 14 mins

Melinda's guest this week is Elaine Pofeldt, who shares her background and insights on non-employer businesses. They delve into the growth trends of million-dollar solopreneurs and identify top industries for solo businesses, including the impact of AI. The conversation also covers the challenges solopreneurs face and the importance of personal branding.

Key Points

  • Automation and AI are empowering solo entrepreneurs to scale their businesses more efficiently and overcome traditional barriers to entry.
  • The top industries for solo entrepreneurs reaching seven-figure revenues include professional services, finance, insurance, and e-commerce, with a significant growth in real estate and construction.
  • Personal branding is crucial for solo businesses, as it helps build trust and connection with customers, leveraging the unique advantage of being a small, personable entity.

Elaine Pofeldt is an independent journalist who specializes in small business, entrepreneurship and careers. She is the author of The Million-Dollar, One-Person Business, a look at how entrepreneurs are hitting seven-figure revenue in businesses where they are the only employees, tapping automation and other technology to scale their efforts Her work has appeared in FORTUNE, Money, CNBC, Inc., Forbes, Crain’s New York Business and many other business publications She is also a former editor at FORTUNE Small Business. For more information: http://elainepofeldt.com

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