Hit It And Quit It with Dr. Verneka Murphy, Marcia Layton Turner, and Sharon Manker
In this episode, Melinda Emerson introduces the "Hit it and Quit It" panel discussion, where experts share quick insights and actionable advice for small business owners.
Key Points
- Always cater your marketing strategy to the specific audience you are targeting, and tailor your messaging accordingly.
- Pursuing media exposure regularly can significantly boost your business's visibility and credibility.
- Being authentic, relatable, and focused on solving problems is crucial for effective marketing.
Connect with Dr. Verneka Murphy:
Dr. Verneka Murphy, is a premium finance expert and business leader. As CEO of Multimillionaire Consulting Group (MCG), she specializes in transforming wealth-building strategies that utilize leverage. Her company’s signature system, The Business Trifecta, integrates business, finance, and tax expertise to help clients maximize growth by benefiting you in all three areas. MCG delivers tailored solutions designed to meet both business and personal financial needs. For more information: https://www.thebusinesstrifecta.com Website: https://www.thebusinesstrifecta.com LinkedIn: https://www.linkedin.com/in/drvernekamurphymcg
Connect with Marcia Layton Turner:
Marcia Layton Turner has authored, co-authored, or ghostwritten nearly 80 nonfiction books. Typical clients are business owners, CEOs, and experts who desire to publish a book to create new business opportunities for themselves or their companies. Past books have become New York Times and Wall Street Journal bestsellers, award-winners, and commercial successes. She is also the founder and executive director of the Association of Ghostwriters, which is the leading professional organization for ghostwriters. Marcia was previously director of communications for Eastman Kodak Company’s business-to-business unit before leaving to start her own marketing agency. For more information: https://www.marcialaytonturner.com Website: https://www.marcialaytonturner.com LinkedIn: https://www.linkedin.com/in/marcialaytonturner
Connect with Sharon Manker:
Sharon Manker, M.Ed is an award-winning supply chain, supplier diversity, and inclusion strategist with two decades of experience. She is an author and the Founder of Advocating for Change Unapologetically™️ LLC. Sharon has received numerous accolades, including 2020 Corporate Advocate of the Year, Eastern Minority Supplier Development Council (EMSDC), Diversity Champion of the Year, Women’s Business Enterprise Center (WBEC-EAST), Veteran Advocate of the Year, National Veteran Business Development Council (NVBDC). She was also recognized as one of 2021 DiversityPlus Magazine’s Top 15 Women in Power Impacting Diversity. She is dedicated to influencing meaningful change for individuals and businesses facing unprecedented odds. For more information: https://sharonmanker.com Website: https://sharonmanker.com Facebook: https://www.facebook.com/UnapologeticallySharon LinkedIn: https://www.linkedin.com/in/sharonmanker Instagram: https://www.instagram.com/therealsharonmanker
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Transcript
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